Sharing the right links.
You have seen it before on people’s captions or near the end of a video of an influencer saying, “check my link in bio.” While it sounds pretty self-explanatory, it is a little bit more complex than that. Keep reading to see the benefits of having #LinkInBio and how that can grow your business and overall social growth. While you expect to maybe see 1 link and think that’s the end of it, you are sadly mistaken. When you click on that link, depending on the profile, you can see upwards to 5 links, or even images.
Business Profiles
It’s a great tool because it can lead your followers to check out important links that may pertain to your business, or any articles/ projects you may have been part of. It can showcase the different services you may provide. Without having, you go through each tab on a site. In addition, if you are selling tickets to an event you’re planning, it’s an easy way to send traffic to the event page.
Influencer Profiles
If you’re an influencer and have a brand partnership with a product you really like, this is a great way to soft-sell. People are able to see products you highly recommend, and the link takes them directly to the site for them to buy. You can even direct them to any other social media platforms that you may be on. Lastly, you can use LinkInBio for analytics. You can see how many people clicked on. Which link that you posted, and can correlate that to any sales that may have happened. In addition, if you’re working with a brand, they can create a custom link for you, where each visitor or purchase can result in a commission. These can be used to showcase how engaged your profile is, and leads into more partnerships.
If this is something you want to possibly try for your profile, here are some tools you can use. They are, Linktree, Later, and Start Page. Let us know your thoughts, and if you’ve seen any positive outcomes from adding a #LinkInBio.
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