Welcome to our four part series on how to build your brand!
TikTok has recently revealed a new monetization feature called “Series” that aims to empower creators and provide them with additional opportunities to earn money on their creative content. This exciting new feature opens up new avenues for content creators to categorize their informative content in one place, elevating their careers on the platform even more.
What is "Series"
TikTok, the vibrant and creative social media platform, is constantly evolving to support and empower its community of creators. “Series” is the latest addition to TikTok’s growing arsenal of monetization features. With “Series,” creators can now create and share multi-part content, giving an opportunity to build deeper engagement with their community members and reach new ones.
Embrace multi-part storytelling
With “Series,” TikTok creators can tell a story that expands over multiple episodes. Each video in a series can be up to twenty minutes long and each series can contain up to 80 videos. This feature opens up new possibilities for engaging narratives, educational content, and captivating entertainment that keeps viewers tuning in for more. As creators dive into multi-part storytelling, they can build stronger connections with their audience and increase their fanbase of followers.
Building deeper viewer engagement
“Series” empowers creators to captivate their audience with episode content, building a sense of anticipation and excitement. By keeping viewers hooked with the promise of upcoming episodes, creators can increase watch time and cultivate a more engaged community. As viewers invest time in following along with a series, they develop a stronger connection with the creator, increasing support and interaction.
More opportunities for monetization
TikTok’s “Series” feature creates more exciting monetization opportunities for creators. By producing high-quality episode content, creators can unlock access to TikTok’s Creator Fund and receive financial support for their efforts. Additionally, as viewership and engagement grow, creators can explore brand partnerships, sponsored content opportunities, and other revenue streams. “Series” sets the stage for creators to turn their passion into a profitable venture.
Mastering creative freedom
TikTok understands the importance of creative freedom in inventing authentic content. With “Series,” creators can craft their narratives, explore diverse genres, and experiment with various storytelling techniques. This feature is not just about financial gain, it’s about empowering creators to express themselves fully while building a thriving community of followers.
Expanding creator and viewer collabs
“Series” allows for a collaborative environment between creators and their audience. As viewers invest in a series, they become part of the creative journey, eagerly anticipating each new episode. Creators can tap into this sense of community by actively engaging with their audience’s feedback and incorporating it into future episodes. The result? A follower-driven series that resonates with regular viewers and potential new ones.
Increasing reach and visibility
“Series” also has implications for a creator’s reach and visibility. Engaging content is more likely to be shared and discoverable on TikTok’s “For You Page,” exposing creators to a broader audience. As a series gains engagement, creators may experience exponential growth in followers and an opportunity to expand their platform to showcase their niche.
We feel that “Series” is going to be the perfect addition to TikTok’s creator tools! Inspiring storytellers to create engaging multi-part content to connect with their audience on a deeper level. This feature not only expands creative expression but also opens doors to monetization opportunities and brand collaborations, solidifying TikTok’s position as a platform that truly cares about its creators’ success.
We are excited to see the future of this feature, and can’t wait to tell you more updates as we learn to know them. In the meantime, you can find all of our valuable social media content on our blog!
What Platforms To Best Market Yourself On and Your Brand: (Part 2)
Discover how to reach new audiences with your niche on Pinterest, YouTube, and LinkedIn!
What Platforms to Best Market Yourself on And Your Brand: (Part 1)
Let’s explore how you can make the most of your digital presence and reach your goals.
Decoding The Social Media Puzzle: Where To Post Content
You work hard on creating your content, and to get the best results from it, we want to make sure you are posting it to the social media platform that will have the most success. Find out more to receive all the knowledge!
Why You Should Follow Trends On Socials
Want to be a top-notch content creator? Then you gotta keep up with the latest trends on socials. From audio to types of content, here are our reasons why you should upgrade your content strategy with the latest popular trending content.
Getting Pearls Of Inspiration At The FITC Conference
Ever heard of FITC? Come along as we recap our experience at this 3-day tech conference.
The Metrics That Matter Tracking Your Analytics
Checking your insights and viewing how your content is performing is very important for creating a content strategy that will receive some buzz from your audience, but how do you know that the metrics you are looking at are the ones you want to be tracking? Well, we’re here to give you all the answers.